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Executive Marketing Director Resume

A product or service can be successful only due to two factors; first factor is the quality of the product and the second is the way the product is marketed and is presented to its audiences. The quality of a product cannot be altered or compromised with, but the marketing planning of a product can be altered, changed, reviewed, etc., to a great extent and at regular intervals. The Executive Marketing Director, a position above the Marketing Manager, is responsible for effective marketing strategy of the organization. He/she in coordination with the area managers and marketing head, studies the market, and devises various marketing plans and policies, fixes a budget for the same in coordination with the finance head, and oversees the implementation and effects of the marketing campaign. To understand more about the said profile and for the one's willing to a draft a resume for the said profile, read the sample executive marketing director resume given below.

Executive Marketing Director Resume Sample

Leander .K. Shawn
1150 Grey Street
Hartford, CT 06125
Ph: 888-222-0000

Career Objective:

Having proved my ability and zeal to continue excelling at my work, makes me perfect for a job role that involves higher responsibilities, visionary approach, and strong sensible decision making skills. Using this expertise, willing to progress in my career path and undertake new roles and responsibilities.

Career Summary:

Having worked in this field for almost 12 years, am currently working at the position of Executive Marketing Director of K Mart Retail, Hartford, Connecticut. I began my career as a sales executive in a retail chain, and having proved my expertise, ability, potential, and passion towards my work, have succeeded in my career and brought immense success to the organizations I work with.

Summary of Skills:

  • Exceptionally good creative skills pertaining to marketing planning
  • Thorough expertise in market research and analysis, which helps in taking the most relevant decisions
  • Expertise in analyzing the market trends, competitor's marketing moves, forecasting the trends, planning marketing campaigns, etc.
  • Good interpersonal skills
  • Good leadership skills, decision-making skills, and convincing skills
  • Possess expertise in using various analytical tools, marketing tools like Porter's Five Forces Model, PEST analysis, etc., to establish a thorough base for any decision

Professional Experience:

K Mart Retail
Designation: Supervisor
(2007-till date)

Roles and Responsibilities:

  • Responsible for coordinating with different regional managers of Connecticut, studying the tends of different segments of market in Connecticut, and devising accurate marketing strategies
  • Responsible for planning, conceptualizing, and reviewing various marketing strategies, campaigns, etc.
  • Responsible for studying the markets thoroughly and taking decision pertaining to diversification, withdrawal, penetration or expansion
  • Work in coordination with finance heads and devise appropriate budgets for marketing
  • Work in coordination with manufacturing and quality testing departments to ensure that the supplies are ready in time and match the set specifications
  • Report to the Vice President - Marketing & Sales, and work towards long term goal planning pertaining to marketing
  • Discuss the market trends and projections in board meetings and meetings with the seniors and plan strategies accordingly

Previous Work Experiences:

Zee Label Retail, Hartford CT
Designation: Zonal Manager (Marketing)

Roles and Responsibilities:

In the capacity of Zonal Manager, I was responsible for overseeing the markets of western zone, planning marketing strategies for the same, implementing the marketing plans and strategies, studying the markets and presenting a report to the seniors, increase the revenue generation, and set goals for the Regional Managers. The ultimate goal being the accomplishment of targets set by the seniors

Fusion Retail, Hartford CT

Roles and Responsibilities:

  • Joined Fusion as a Senior Sales Executive, after completing my masters, and gradually moved up to the position of Marketing
  • Manager before joining Zee. Over the span of four years spent at Fusion, managed to almost double their revenue, and planned some memorable and effective marketing campaigns, which are remembered till date.


  • Masters of Business Administration (Retail Marketing), University of Hartford, 1998
  • Bachelors of Business Administration in Marketing, University of Hartford, 1996

Computer Skills:

Expertise in MS Office, statistical tools, and Internet operations


Looking for suitable opportunities in Connecticut and Virginia


Available on request

Leander .K. Shawn

The sample executive marketing director resume given above puts forth the best example of professional resume for the said position. The sample resume gives more importance to work experience section, which matters more after gaining years of experience. Moreover, it also puts forth the manner in which these experiences need to be portrayed. One does not need to mention every job role undertaken in the past, rather focus on the recent ones, and give a brief about initial job experiences. Using this resume sample, one can easily draft his/her resume and put forth his/her candidature.

Also check marketing resume, have a look on marketing director resume.

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