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RECENT MBA (G)
Carl Furman
123, Ellis Street Boston, MA, 01234 (123) 456 789 EDUCATION
Duquesne University, Pittsburgh, PA
Master of Business Administration, December 1994 Concentration in Marketing and Strategic Planning Worked full-time while taking courses at night. Swarthmore College, Swarthmore, PA EXPERIENCE
1991-Present Bomarc, Blue, and Spruce, Pittsburgh, PA Sales and Marketing Manager Examined new services and changing markets and developed a detailed marketing strategy resulting in the addition of two new business units for the company. Designed and implemented a company sales and marketing campaign targeting emerging markets with new promotional and communication materials. Identified specific action oriented tasks required to sustain growth; resulted in significant improvement in company's overall financial and operating condition. Designed a three pronged incentive sales program for telecommunications client wanting to protect installed base and increase market share. Developed push-pull marketing program for software company wanting to expand its channels of distribution. Positioned client's products with innovative promotional campaigns. Designed team-building and gain-sharing programs for clients with a focus on quality, cost reduction and safety. 1986-1991 Dunkeith Woods, Inc., Pittsburgh, PA |
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