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Assistant Media Planner Resume

Job Description

An assistant media planner is a person who works in advertising agencies and he or she must be aware of the client's needs, requirements, and products. The planner must be able to study the preferences and habits of the targeted audience. He/she has to chalk out a strategy at the right time for the client to put forth the advertisement of the product and services to reach the audience.

An assistant media planner has the responsibility to use the best combination of media to get the client's targeted audience. He/she has to support the senior planners in executing the projects successfully. The assistant planner should be aware of the latest trends in advertising techniques and has to watch the movements of the competitors and get ready to counter the attack.

The media assistant should have the first hand knowledge of demographic particulars and constantly follow the changing habits of the users and customers. Further, he or she has to keep a perfect record of plans, schedules and the billings of the client. Besides the normal duties, the assistant media planner must be ready to look after the administrative work also as and when needed by the management.

James W
3211, White Lane
Phone: 478-971-5903

Job Objective

I am looking forward to assume the position of an assistant media planner in a great advertising firm.

Summary of Qualifications

  • I have a vast experience in advertising field.
  • I am experienced in market research, analyzing the results, planning, and buying experience.
  • I can easily study the minds of the people and their changing habits in buying consumable and other items.
  • I have the ability to draw different strategies to advertise products through media.
  • I can watch the media details, industry trends and use the opportunities for the improvement of the business of my client.
  • I can lead a team of media people.
  • I have admirable verbal and written communication skills.
  • I have the capacity to arrange useful surveys and meetings for publicizing the products and services.

Professional Experience

At present, I am working as an assistant media planner in an advertising firm in Miami from January, 2006 to till date and my responsibilities are as follows.

  • I have researched and possess deep knowledge of media placements, planning and buying of advertisement spaces.
  • I have co-operated with the other media planners working with me and helped them in designing effective advertisement placement campaigns for the clients.
  • I convene the weekly training sessions to teach the latest developments in the field to the new entrants and the existing staff.
  • I am managing 50 employees including 20 contractors, and with their co-operation I have helped the client with exceptional service in advertisement sector.

Earlier, I had worked as an assistant media planner in ABC advertising agency in Miami from the year 2003 to 2005 and my performances are given hereunder.

  • I had performed media buying research and documented the results for references.
  • I had also performed administrative duties in the office of the client such as filing, faxing, copying and answering phone calls.
  • I have assisted the senior media planners in designing advertisements, placements of ads and assembly.
  • I had maintained flow charts indicating the business trends.
  • I maintained a cordial relationship with the external client vendors.

Educational Qualifications

I have a Bachelor's degree in Communication from a University in North Carolina.
I have a certificate in Computer Graphics.
I have a Post Graduate Diploma in Computer Applications.


I am a member of American Association of Advertising Agencies.


I am ready to present references on request.

You have to prepare an impressive assistant media planner resume to get the position in the media world. You have to brand yourself like a leading company advertises its branded products. The importance of assistant media planner resume is that you have to layout the resume to have a visual pleasing. You should not bore the reviewers by writing paragraphs after paragraphs, while designing your resume. Of course, the hiring managers are also not prepared to go through long resumes.

You should not use the same resume for every position as this will not serve the purpose. The employers expect the skills and experience of the aspirants, to be included in the details of assistant media planner resume, that are relevant to the job requirements, which are to be explained in a chronological order.

Your resume will be given due respect, if you are able to convince the employer that you have the qualities and qualifications that are required by the organization. You must explain who you are in the first few paragraphs of your resume, as you are aware that the hiring manager pays full attention to those paragraphs at the beginning of your resume.

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