Marketing Cover Letters

Marketing is a field which demands flexibility, dynamism and huge dedication to the work. There are usually no fixed hours of work for a marketing professional. He/she has to work as per the demand of the market. Also, some industries are such that festivals is the biggest revenue generation period, thus the marketing professionals have to work during such festivals as well. Despite of all this, many people are still very much interested in working in this field, because it brings along with it huge incentives. A marketing professional earns incentives more than his/her salary. While applying for a job in the field of marketing, the applicant will have to send his/her resume along with a marketing resume cover letter.

There are different positions in the field of marketing, and every position has a set of responsibilities and skills associated with it. For example, a Sales Executive is also a marketing professional and a Marketing Manager is also a marketing professional. However, the skills required for both the positions and job responsibilities vary. Thus, while writing a resume cover letter, it is very essential to understand the skills and qualifications needed for the particular profile. Let us consider some sample letters to understand cover letter writing, and the importance of understanding the job description for the same.

Cover letter - for the position of Marketing Manager

To, The Recruitment Head
Mr. Mike Lay
Expensio Firms Ltd.
California - 41412

Dear Mr. Lay,

I am Sherley Mark, and this is with reference to the job vacancy posted on your company website for the post of Marketing Manager. I have 4.5 years of experience, and am currently working as an Asst. Marketing Manager with Xebec Firms.

I started my career as a Sales Executive with Xebec, after completing my Masters in Business Administration with honors in Marketing. As a Sales Executive, I always over achieved my targets, and actively participated in the marketing strategy formulation of the department. I proved myself, and thus climbed up the ladder and today am working at the post of an Asst. Manager-Marketing. In all these years, I have handled different job responsibilities, from core selling, to handling a team of sales executives, strategy and promotion plans formulation, client meetings, etc. I have developed various skills, based on the practical experience in the field of marketing, and I believe that I fit in your requirements stated for the position of Marketing Manager.

Expensio has its operations across many countries, and is known as one of the best apparel manufacturers in the USA. This made me check your website from time to time for vacancies in the field of marketing, and this time I got the right job opportunity for me. Please go through my resume, and feel free to call me for an interview as per your convenience.

Thank you.

Regards,

Sherley Mark
420420420
Email: sherley.mark@example.com

Enclosure: Resume

Cover letter Sample - fresher applying for the post of Sales executive

To, The Recruitment Head
Mr. Mike Lay
Expensio Firms Ltd.
California - 41412

Dear Mr. Lay,

I am Sherley Mark, and I wish to present my candidature for the position of Sales Executive with your organization as advertised in Daily Times, dated 27th October, 2013.

I have recently completed my Graduation in Arts, and wish to pursue Masters in Business Administration in Marketing via distance learning from University of California. I am inclined towards the field of marketing, and wish to work and learn the tricks and principles of successful marketing; and at the same time use my skills to become a good Salesperson. I am fluent in English, German and Spanish communication, possess good convincing skills, and a 'never give-up' attitude. These skills and traits along with my interest for the field of Marketing, makes me perfect for this position.I have enclosed my resume and am expecting your call for an interview. Please do call.

Thank you.

Regards,

Sherley Mark
357 876 021

Enclosure: Resume

These two letters clarify the importance of knowing the skills and qualifications required for the position, so as to stress on the same and make your cover letter more relevant to the job. Using these letters, you can apply for a job and increase the chances of your resume being short-listed. Their is another sample of executive marketing director resume that may also help you if you are looking for this position.